NHS Pennine Care
Promotional VideoThe Challenge
NHS Pennine Care required an animation to highlight the importance of giving care to people with dementia and washing and dressing care along with advice to help. The video needed to inform a range of audiences and would be used in the NHS website, and QR codes on posters in hospitals.
The Solution
Following discussions with the team we decided to use bespoke original hand drawn illustration as the characters to represent a range of age and gender. We used whiteboard hand animation to give the simplicity and easy to follow effect.
pre-production
Production
Post-Production
Views
- Awareness 65%
- Website Traffic 50%
- Conversion Rate 80%
- Increased services 120%