Woodbrook Vale School

Promotional Video

The Challenge

Woodbrook Vale School required a promotional video to showcase their place of learning to prospective parents and students. We were asked to provide filming and editing for the project with a tight turnaround of less than one week. The video would replace their open evening event and be shown across their school website and You Tube channel. After meeting with the Head Teacher of the school it was very clear that they were a school that had very high standards and that the video needed to reflect how dedicated each staff member was to every student. We were able to view their excellent teaching methods and use of modern technology within their lessons. The promotional video needed to convey the schools core values and ethos, whilst being upbeat, lively and fun.

 

The Solution

After discussion with their team and ours, we decided that the best approach would be to create two separate videos. One video would focus on the recruitment drive and campaign for enlisting new drivers and the other video would promote the company and the many departments involved in the smooth daily running of the company. Following a days recce on location we arranged a suitable filming day and scheduled two drivers who would be available for interview. We then filmed sequences for both videos ensuring that we captured the process, approach and various departments. We then provided a quick turnaround edit to offer approval stage copies for feedback and any changes the team wished us to perform. We wanted each video to have a fast pace and combined this with a professional voice over and royalty free music, to create two videos for the automotive logistics company.

pre-production

Production

Post-Production

Views

  • Awareness 75% 75%
  • Website Traffic 90% 90%
  • Conversion Rate 200% 200%
  • Increased students 150% 150%

Client Feedback

“I’d like to thank Mediabox Productions for spending a day with Woodbrook Vale School. We had them in to film a promotional video for the school and I was really impressed by the way we worked together. Their input on content and helping students and teachers feel comfortable in front of the camera was really appreciated and I would have no hesitation recommending them to other schools who are looking to promote their place of learning and look forward to working with them again in the near future“

MARKETING MANAGER

I was really impressed by the way we worked together!

"Our video has impressed parents with what our school has to offer"

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