The video animation is very effective and we have used this in our presentations which have generated very good results.
Terraplas PLC develop turf protection systems that allow the grass to breath and grow beneath it. 3D animation would be the best approach to illustrate how the Terraplas tile works. This way we could rotate in and around the product and show the results of changing temperatures. Through detailed illustration we were able to build a wire frame of the tile which we could then model into a 3D object. We wanted to show how the tile interacts with the grass and the elements. So we built a 3D scene which would show the tile being placed upon on top of the grass whilst still allowing it to breathe through the holes in the tile. We also wanted to reflect how the moisture was retained in the grass when day turned to night.